School CRM & admissions
Interest becomes
an admission journey
Campaigns, inquiries, follow-up, visits and an admission pipeline your school designs, with clear reports for school management.
Flexible services
Each school chooses its services
Activated per school
Central admins switch the CRM on or off for each school according to its agreement and subscription.
Independent from the LMS
A school can use the CRM without running the LMS, and vice versa.
Separate data
CRM inquiries are not student accounts, and the team never sees students’ personal answers.
School data
One complete
school profile
- Identity: legal name, license, country, city and address
- Contact: phone, email, website and the contact person’s role
- Education: curricula, stages, grades, academic year and capacity
- Operations: time zone, admission policy and admin notes
- Student roster: name, email, student number, grade and parent contact
- Existing accounts are linked to the school, and new students receive a membership invitation
Bulk import
1,000 students in one import
- CSV template (UTF-8) with name and email required
- Preview new, updated, error and duplicate rows before saving
- Saved automatically in batches of 50, updated by email
- Export the roster and linked students to Excel
Admissions CRM
From campaign to enrollment
Campaigns & interest pages
Name, channel, description, manual spend and intake pipeline, plus an interest page with contact consent. Every inquiry is linked to its campaign.
Custom pipelines
More than one pipeline per school, with custom stages (open, won or incomplete), order and colors, in kanban or list view.
Inquiry card
Student and parent name, phone or email and consent, with an owner, campaign, pipeline, stage and notes. Duplicates are prevented.
Tasks, visits & history
Tasks, appointments and an owner for each inquiry, visit logging with outcomes, a full activity log and a WhatsApp link.
Payments & spend
Amount, currency, reference and date in the school’s record, with campaign spend logged for analysis. Currencies are reported separately.
Campaign reports
Inquiries, enrollments, conversion rate, cost per inquiry and cost per enrollment, with filters and Excel or PDF export.
An admission campaign
Step by step, from first click to enrollment
Setup
The school defines an admission pipeline, a campaign and an interest page.
Intake
A parent sends a request and agrees to be contacted.
Follow-up
The team assigns the inquiry, gets in touch and schedules a visit or a task.
Result
The stage is updated, a payment is recorded and the campaign report is reviewed.
Connections to ad platforms, payment gateways and automatic messaging are on the roadmap.
Start on iLEAP
Your future
starts here
Students can create an account and start right away. Schools can book a demo to activate the LMS, CRM and partnership services.
